IncubeSocial

Home & Trades — Social Media Vertical

Turn green-to-blue into your best advertisement.

Between weekly cleanings, openings, and the algae disaster nobody saw coming, you're not thinking about content — but a green pool turned sparkling blue is some of the most satisfying proof-of-work there is, and we turn it into posts that book you out before summer even starts.

No contracts. Cancel anytime in one click. First posting cycle live within 5 business days.

Built for the tech testing chemicals, not a marketing department.

  • Summer is a sprint, and you're starting late

    Everyone remembers their pool the same week it gets hot. If you're not visible before that rush hits, you're scrambling for customers instead of already booked out, competing for attention right when every pool company in town is posting at once.

  • Your best content is the disaster jobs

    A green, neglected pool turned sparkling clean is genuinely dramatic before-and-after content — and it's sitting unused on a tech's phone instead of convincing the next homeowner staring at their own algae bloom to finally make the call.

  • One bad season and customers quietly leave

    Pool service is a recurring relationship. Staying visible between visits is what keeps a customer from switching to whichever company posted something impressive last week, since the routine, invisible upkeep work doesn't remind anyone you're still there.

  • Opening and closing windows are short and competitive

    The weeks around pool opening and closing are when the most homeowners decide whether to keep a service or try DIY. Being visible right before that window is what keeps a renewal from turning into a cancellation.

  • DIY pool care content online makes homeowners think they don't need you

    There's no shortage of "how to balance your own pool chemicals" content out there, and it quietly convinces some homeowners to cancel service. Consistent content about what actually goes wrong when people try it themselves is one of the better ways to counter that.

What runs every month for your pool service business

01

Green-to-blue transformation posts

Send photos from a cleanup or algae rescue job; we turn them into a dramatic before/after post that's some of the best proof-of-work in any trade, built entirely from your own jobs.

02

Seasonal opening & closing content

Timed posts ahead of pool-opening season and closing season, exactly when homeowners are deciding whether to DIY it or finally call a pro, so you're already visible before that decision gets made.

03

Review & testimonial graphics

Your best 5-star reviews turned into branded graphics that build trust with the next homeowner staring at a green pool in June, using only reviews you've actually received.

04

Maintenance-plan reminders

Friendly, recurring content that keeps last season's customer thinking of you at renewal time, not shopping around or deciding to try managing it themselves.

05

Instagram, Facebook, TikTok & more

Posted across Instagram, Facebook, TikTok, Pinterest, and Threads on every plan — six platforms including LinkedIn on Cube Prime.

06

Monthly performance recap

Which post drove the most sign-ups, which season and service area performed best, and what we're pushing before the next rush, in plain language.

07

What a week with us actually looks like

Send whatever photos a tech grabbed that week — a green-to-blue rescue, a routine clean, an opening or closing job. We build them into posts and rotate through the week, leaning hard on transformation content right before the seasonal rush and maintenance-reminder content the rest of the year.

08

What if it's the off-season and there's nothing dramatic happening?

Winter and shoulder-season content leans on maintenance reminders, closing-season tips, and evergreen posts so the account stays active year-round instead of going quiet until the next algae disaster gives us something dramatic to post.

09

How soon before this actually books us out for summer?

The real payoff lands in the weeks before pool season opens, when homeowners who've already seen your work are the ones calling first instead of searching cold once the heat hits. It builds ahead of the rush, not during it.

10

What if a customer's pool has an issue right after we serviced it?

That can happen with equipment or weather completely outside anyone's control. If it becomes a public complaint, we'll help you respond honestly and calmly rather than getting defensive or ignoring it.

Pool Services — tailored to your industry

Three ways to get your Pool Services social handled.

Per pool service business, billed monthly. Multi-crew operations: ask about volume pricing.

Cube Start

$95/mo

A steady, on-brand presence to get you visible.

  • 5 platforms, 1 posts + 1 stories / week
  • 25 comment replies/mo
  • Human review on every post
  • Profiles optimization (one-time)
  • Content calendar
  • Monthly Summary reporting
  • Green-to-blue transformation posts

Cube Grow

$295/mo

Build real momentum for your industry.

  • 5 platforms, 2 posts + 2 stories / week
  • 50 comment replies/mo
  • Human review on every post
  • Profiles optimization (ongoing)
  • Carousel graphics
  • Content calendar
  • Active Engagement
  • Performance Report reporting
  • Seasonal opening & closing content

Cube Active

$395/mo

Full-funnel posting for your industry.

  • 5 platforms, 3 posts + 3 stories / week
  • 100 comment replies/mo
  • Human review on every post
  • Profiles optimization (ongoing)
  • Branded graphics + captions
  • Generative graphics
  • Content calendar
  • Hashtag research
  • Active Engagement
  • Strategy Report reporting

Build your own — add anything to any plan

Every plan is a starting point. Mix in exactly what your pool services needs.

  • Priority Content Delivery — +$55
  • Extra Social Platform — +$79/mo
  • UGC Video Add-On — +$95
  • Review Management — +$99/mo
  • Paid Ads Management — +$195/mo
See all add-ons on Pricing →

Setup takes one 20-minute brand call. First post goes live within 5 business days. Different industry? See all Industry Cubes.

Get your Mondays back — and improve your social media game every single week.

Start with the Pool Services Cube