IncubeSocial

Health & Wellness — Social Media Vertical

The practice patients trust first.

We turn your expertise, patient education, and 5-star reviews into a warm, professional content run — so the person searching for a provider next month already knows your name and feels safe booking. That's the gap between a practice that's easy to find and one that's easy to trust — and closing it is what keeps new-patient inquiries coming in without adding one more task to your own week.

No contracts. Cancel anytime in one click. First posting cycle live within 5 business days.

Built for providers focused on patients, not on posting.

  • Expertise that never reaches patients

    You know how to genuinely help people — but if none of it reaches a feed, prospective patients can't tell your practice apart from any other. A provider who takes the time to explain a diagnosis clearly in the exam room is invisible to the person still comparing three practices in a browser tab the night before — the expertise that would win them over never shows up where the decision actually gets made.

  • Trust is everything, and hard to convey

    Health decisions run on trust. A quiet, dated profile plants doubt; a warm, consistent, professional presence earns the booking. It shows up in small, easy-to-miss signals — a bio photo from years ago, a last post dated months back, no obvious sense of who actually answers the phone. None of those signals are dishonest, but together they read as “nobody's minding this,” which is exactly the wrong impression for a decision this personal.

  • No time between patients to market

    Your day is full of appointments, not content creation — exactly when new patients are searching and comparing providers. Even a provider who genuinely wants to post ends up choosing between finishing today's charting and writing a caption — and charting always wins, which is exactly why the feed goes quiet for weeks at a stretch.

  • One outdated review shouldn't be the loudest thing about your practice

    A single frustrated review can sit near the top of your practice's search results for months, while the dozens of satisfied patients who never thought to leave one stay silent. Without a steady stream of current, professional content around it, that one review ends up doing most of the talking for a practice that's actually doing well.

What runs every month for your practice

01

Patient-education content

Clear, reassuring posts that answer the questions patients actually ask — positioning you as the trusted, approachable expert. Think seasonal check-up reminders, plain-language explainers of what a first visit involves, and answers to the questions patients actually type into a search bar at 11pm instead of asking out loud in the waiting room.

02

Service & provider spotlights

Warm explainers of what you offer and who you are, so the right patient feels comfortable choosing your practice. A short introduction to a new hire, a plain explanation of a service patients often ask about, or a simple “meet the team” post that makes the practice feel like people, not just a listing.

03

Reviews & patient stories

Your 5-star reviews and shareable patient wins (with consent) turned into professional social proof that earns trust. We watch for new reviews as they come in and turn the strongest ones into simple, professional graphics, so the good feedback a patient already gave you keeps working long after their appointment ended.

04

Seasonal & wellness reminders

Timely, helpful prompts — checkup season, wellness tips, service reminders — that keep your practice top of mind. Flu season, back-to-school physicals, New Year check-ins — the calendar prompts that give a patient a reason to book now instead of “sometime soon,” timed to when they're already thinking about it.

05

Instagram, Facebook, TikTok & more

Posted where patients discover providers — Instagram, Facebook, TikTok, Pinterest, and Threads on every plan, six platforms with LinkedIn added on Cube Prime for multi-provider practices building referral relationships. We also handle the format differences between platforms — a still graphic sized for Facebook isn't the same crop or length as a short-form video — one more reason DIY posting tends to stall out after a few weeks.

06

Monthly performance recap

Which topics drove the most booking inquiries, and what we're focusing on next month. A short, plain-English call or written summary, not a dashboard you have to learn to read, so you always know what's working without spending your own time digging through analytics.

07

What an actual month looks like

Week one, we're usually finalizing next month's content around your calendar — new services, seasonal timing, anything coming up at the practice. Weeks two and three, posts go out on schedule while we watch comments and messages for booking questions. Week four, we look at what performed best and use it to shape next month's plan. You see drafts before anything publishes; you're never blindsided by what's on your own feed.

08

Do I have to write or approve everything myself?

No — that's the point. You get a simple approval step before anything goes live, not a blank content calendar to fill in yourself. Most practices spend a few minutes a month reviewing drafts and flagging swaps, not hours writing captions between patients.

Health & Wellness — tailored to your industry

Three ways to get your Health & Wellness social handled.

Per practice, billed monthly. Multi-provider clinics: ask about the practice rate.

Cube Start

$95/mo

A steady, on-brand presence to get you visible.

  • 5 platforms, 1 posts + 1 stories / week
  • 25 comment replies/mo
  • Human review on every post
  • Profiles optimization (one-time)
  • Content calendar
  • Monthly Summary reporting
  • Patient-education content

Cube Grow

$295/mo

Build real momentum for your industry.

  • 5 platforms, 2 posts + 2 stories / week
  • 50 comment replies/mo
  • Human review on every post
  • Profiles optimization (ongoing)
  • Carousel graphics
  • Content calendar
  • Active Engagement
  • Performance Report reporting
  • Service & provider spotlights

Cube Prime

$495/mo

Maximum reach, fastest turnaround, done-for-you.

  • 6 platforms, 4 posts + 4 stories / week
  • 150 comment replies/mo
  • Human review on every post
  • Profiles optimization (ongoing)
  • Branded graphics + captions
  • Carousel graphics
  • Generative graphics
  • Content calendar
  • Hashtag research
  • Active Engagement
  • Instagram followers growth
  • Strategy Report reporting
  • SEO foundation + 2 articles/mo
  • 1 UGC video/month

Build your own — add anything to any plan

Every plan is a starting point. Mix in exactly what your health & wellness needs.

  • Priority Content Delivery — +$55
  • Extra Social Platform — +$79/mo
  • UGC Video Add-On — +$95
  • Review Management — +$99/mo
  • Paid Ads Management — +$195/mo
See all add-ons on Pricing →

Setup takes one 20-minute brand call. First post goes live within 5 business days. Different industry? See all Industry Cubes.

Get your Mondays back — and improve your social media game every single week.

Start with the Health & Wellness Cube