We took the Monday scramble off six founders’ plates. You’re next.
IncubeSocial runs the posting calendar, the caption writing, the comment replies, and the ad boosting — so the business owner who founded us can go back to actually running her business. That’s the whole pitch, and it’s worked every time we’ve tried it.
Started at a kitchen table, not a boardroom.
IncubeSocial exists because our founder was doing her own social media at 11pm on a Sunday, dreading the Monday inbox, and realized every small-business owner she knew was doing the exact same thing. Content wasn’t the hard part — consistency was. So we built a team around solving that one problem: showing up online, every day, without it costing the owner their weekend.
No 40-page brand decks, no six-week onboarding. We learn a business in one working session, start posting inside the first week, and report back in plain numbers — not vanity metrics. If a post doesn’t move the needle, we say so and try something else.
We’re small on purpose. Every account gets a named strategist and a named editor, not a rotating queue of freelancers.
The people behind the posting schedule
Four roles, one account team. This is who actually touches your content before it goes live.
Account Strategist
Your main point of contactOwns the content calendar, sits in on your monthly check-in, and is the one person you email when a promotion needs to go out fast.
Content Editor
Captions, cropping, captions againTurns raw photos and video into platform-ready posts — correct aspect ratio, on-brand caption voice, hashtags that are actually researched.
Community Manager
Replies, DMs, comment moderationAnswers comments and DMs on a same-business-day basis so a lead never sits in your inbox for a week waiting on a reply.
Ads & Analytics
Boosts, budgets, monthly reportManages ad spend when a client opts in, and builds the plain-English monthly report — reach, engagement, and what we’re changing next.
Our portfolio
Real content formats,
not AI slop.
A preview of the post and video formats we build for clients — shown here as clearly-labeled placeholders until our first live campaign wraps.
EXAMPLE — Instagram carousel example
EXAMPLE — short-form video example
EXAMPLE — boosted post example
EXAMPLE — B2B post example
EXAMPLE — trend-format example
EXAMPLE — story highlight example
EXAMPLE — just-listed announcement
EXAMPLE — kitchen prep reel
No examples in this category yet — check back soon.
Ready to hand us your Mondays?
Book a 20-minute call. We’ll look at your current accounts and tell you, honestly, what we’d change first.
Book a call