IncubeSocial

Home & Trades — Social Media Vertical

Look like the roofer who's still here next year.

Between tear-offs, storm-damage inspections, and insurance paperwork, you're not thinking about Instagram — but after a storm, every homeowner on your street is Googling roofers, and half of what they find is a fly-by-night crew. We make sure you're the one who looks established.

No contracts. Cancel anytime in one click. First posting cycle live within 5 business days.

Built for the crew on the roof, not a marketing department.

  • You're competing with storm chasers

    After a hailstorm, out-of-town crews flood the area with the same door-knock pitch and disappear once the checks clear. A real, consistent online presence — one with a posting history that predates the storm — is what tells a homeowner you'll still be here for the warranty claim next year.

  • Insurance-claim homeowners comparison shop fast

    A homeowner filing a claim gets multiple quotes in days, not weeks, often while an adjuster is already scheduling an inspection. If they can't find real proof of your work online in that window, they hire whoever they can verify fastest, not whoever would've done the best job.

  • Storm-damage photos never leave the phone

    Every tear-off and repair has before/after proof sitting in a crew member's camera roll. We turn that into the exact content that builds trust with the next storm-damaged roof on the block, instead of it staying buried in a photo album nobody outside your crew ever sees.

  • A calm season means an empty pipeline

    No hail, no wind damage, no rush — and suddenly the phone goes quiet between storm cycles. Staying visible during the slow stretches is what keeps replacement and maintenance jobs coming in instead of waiting on the next weather event to bring business back.

  • Homeowners can't tell a real crew from a fly-by-night one

    Roofing has a reputation problem that has nothing to do with your actual work — too many bad actors have burned homeowners on storm claims. A consistent, real online presence is one of the few things that visibly separates you from that reputation before you ever knock on a door.

What runs every month for your roofing business

01

Before & after storm-damage posts

Send photos from a tear-off or repair; we turn them into a clean before/after post that proves the quality of work to the next homeowner filing a claim, built from your actual jobs, never a stock roof photo.

02

Storm & seasonal urgency content

Posts timed to hit right after storm season and ahead of winter, exactly when homeowners start searching for a roofer they can trust to handle the claim process, not just swing a hammer.

03

Review & testimonial graphics

Your best 5-star reviews turned into branded graphics that separate you from the storm-chasing crews with no online footprint at all — the single easiest signal a homeowner can check in thirty seconds.

04

Insurance-process explainer content

Simple, reassuring posts that walk homeowners through what working with your crew on a claim actually looks like — de-risking the decision to call you first instead of the crew that knocked first.

05

Instagram, Facebook, TikTok & more

Posted across Instagram, Facebook, TikTok, Pinterest, and Threads on every plan — six platforms including LinkedIn on Cube Prime, useful for builder and property manager relationships.

06

Monthly performance recap

Which post drove the most calls, which storm-affected areas engaged most, and what we're pushing next month, in a short plain-language rundown.

07

What a week with us actually looks like

You send whatever photos your crew grabbed — a tear-off, a repair, even just a drone shot of a finished roof. We build it into posts and rotate them across your platforms through the week. During storm season we lean harder on urgency and insurance-process content; during a quiet stretch we lean on maintenance and trust-building posts to keep the pipeline from going dry.

08

What if we're slammed with claims and can't send anything for weeks?

That's the most common season for a roofing account, and it's built into how this works — the account keeps posting from seasonal and evergreen content already queued up, so a busy storm cycle never turns into a dark feed right when the most homeowners are watching.

09

How do we prove we're not a storm-chasing crew?

Consistency over time is the actual proof — a posting history stretching back before this storm, showing real jobs across multiple seasons, is something a fly-by-night outfit simply doesn't have. That's the whole reason to start before the next hailstorm, not during it.

10

Do you help us respond if a claim job gets a bad review?

Yes — insurance claims can get contentious even when the work is solid, and we'll help you think through a professional, honest public response rather than ignoring it or getting defensive.

Roofing Contractors — tailored to your industry

Three ways to get your Roofing Contractors social handled.

Per roofing business, billed monthly. Multi-crew operations: ask about volume pricing.

Cube Start

$95/mo

A steady, on-brand presence to get you visible.

  • 5 platforms, 1 posts + 1 stories / week
  • 25 comment replies/mo
  • Human review on every post
  • Profiles optimization (one-time)
  • Content calendar
  • Monthly Summary reporting
  • Before & after storm-damage posts

Cube Grow

$295/mo

Build real momentum for your industry.

  • 5 platforms, 2 posts + 2 stories / week
  • 50 comment replies/mo
  • Human review on every post
  • Profiles optimization (ongoing)
  • Carousel graphics
  • Content calendar
  • Active Engagement
  • Performance Report reporting
  • Storm & seasonal urgency content

Cube Active

$395/mo

Full-funnel posting for your industry.

  • 5 platforms, 3 posts + 3 stories / week
  • 100 comment replies/mo
  • Human review on every post
  • Profiles optimization (ongoing)
  • Branded graphics + captions
  • Generative graphics
  • Content calendar
  • Hashtag research
  • Active Engagement
  • Strategy Report reporting

Build your own — add anything to any plan

Every plan is a starting point. Mix in exactly what your roofing contractors needs.

  • Priority Content Delivery — +$55
  • Extra Social Platform — +$79/mo
  • UGC Video Add-On — +$95
  • Review Management — +$99/mo
  • Paid Ads Management — +$195/mo
See all add-ons on Pricing →

Setup takes one 20-minute brand call. First post goes live within 5 business days. Different industry? See all Industry Cubes.

Get your Mondays back — and improve your social media game every single week.

Start with the Roofing Contractors Cube